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fake twitter followers

How Buying Twitter Followers Can Ruin Your Social Media Marketing Efforts Social media is so beneficial for small businesses because it allows you to actively engage with your target market, as well as build your brand and give your company a ... [Read more]

7 things to look for in a marketing consultant

It would have been easy to just write a thinly veiled sales article talking about our services and how we totally embody the attributes of a perfect marketing consultant. Instead, we decided to write an impartial guide that would really be of benefit ... [Read more]

There are experts who will design and administer customer satisfaction or feedback surveys, for a fee. But I’ll let you in to a secret: you might be able to save some money and do it yourself. Sites like Survey Monkey take a lot of the pain out of ... [Read more]

Guest Blogging - Google Penalty

As the name suggests, guest blogging is when someone provides an article to another blog, as a third-party contributor. Guest blogs are usually written for free, unless that author is specifically invited by the blog owner due to their expertise ... [Read more]

content marketing blunders

Content marketing is one of the most important elements of your marketing process. It’s about creating, promoting and distributing content consistently, with the goal of encouraging your target audience to take action. Despite its importance, many ... [Read more]

Why Taking Inspiration From Your Competitors Will Do Wonders For Your Marketing T.S. Eliot once said that “good writers borrow, great writers steal”. Marketing is no different. Great marketing isn’t about reinventing the wheel - it’s often about ... [Read more]

One of the most valuable aspects of running a blog is opening up a dialogue with your readers through the comment section. Not only does it enrich any blog with extra insight from your peers, but it also gives you a chance to demonstrate your ... [Read more]

royalty-free images

How To Find Open Source Images For Your Blog It’s no surprise that blog posts with images do better on average than those without. According to the Social Science Research Network - 65% of all humans are visual learners, and respond better to visual ... [Read more]

Adwords Tips - make customers click

14 Little-Known Adwords Tips To Increase Clicks and Sales For many businesses, a cost-effective way to get an immediate boost in website traffic is Google AdWords - also known as Pay-Per-Click (PPC). You’ve probably noticed the ads in Google – the ... [Read more]

youtube marketing strategy

As a small business, you must continually think of ways to get your products and services in front of as many people as possible, all without breaking the bank. Using YouTube for your business can be a cost-effective way to grow it, if used ... [Read more]

Keywords are words or phrases which people use to search for products, services or information online. By understanding what phrases are popular and searched for often, you can optimise your site to target those exact ... [Read more]

As part of our complete beginner’s guide to SEO here, we’ve set out to give small business owners actionable, practical guides on how you can start improving your SEO right now. If you haven’t already, please read our guide to keyword research, ... [Read more]

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