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Marketing Audit

A marketing audit template is an extremely valuable tool for established business owners and their teams. By doing a marketing audit, you get to the heart of the business, uncover challenges and reveal opportunities. But beware of using the wrong ... [Read more]

Stressed - Digital Marketing Help

According to HubSpot, only 29% of people want to talk to a salesperson to learn more about a product, while 62% will consult a search engine. Search engines have become the go-to place for consumers to discover and learn about companies before ... [Read more]

Google AdWords gets your business seen by customers at the exact time they are searching to buy what you sell. It doesn’t matter if you sell a product or a service. It doesn’t matter if you are a small or medium-sized business. It doesn’t ... [Read more]

YouTube is the second largest search engine in the world, and the second most visited website according to Alexa. YouTube is all about videos. Web users love videos. They engage better with videos than any other kind of content. This year, ... [Read more]

Magnifying glass - SEO Audit

Small business owners do search engine optimisation (SEO) to gain higher rankings on search engines like Google, Bing, and Yahoo. But doing SEO alone isn’t enough. You need to do SEO auditing on a regular basis. It can be quarterly, half-yearly ... [Read more]

video-editing-icons-vector

Figures show that only 9% of small businesses use YouTube as part of their promotional activities. This points to a major missed opportunity, given that the YouTube community accounts for two thirds of premium online videos watched on devices by ... [Read more]

Case studies are an excellent way to build trust, mitigate customer objections and increase your sales as they work to influence your customer’s purchasing decision. Imagine you’ve just come across brand-new marketing automation software. Your ... [Read more]

There are hundreds of SEO tips you could implement today to improve your search marketing efforts. Some work instantly, whilst others take a while to get going. If you searched for “SEO Tips” in Google, you'd see plenty of sites promising 100 or 200 ... [Read more]

Crowdfunding for Marketing Purposes

What is Crowdfunding? Crowdfunding is a great way to raise money, for a variety of reasons. But as crowdfunding has grown, it has evolved into much more. Some of the biggest names in the world (and biggest companies) use crowdfunding. We are ... [Read more]

Digital Marketing Channels

An effective digital marketing strategy can double or triple business revenue. As more people come online, your business’ reach also increases. Whilst more visitors roaming the web equals more prospective customers, this also means more tools, ... [Read more]

The internet has forever changed the marketing landscape. Consumers have been given more choices and greater control. This results in marketers constantly refining their digital marketing plan. Search engines are often people’s first step to ... [Read more]

PPC Advertising - Person using tablet

What is PPC marketing? How can I use Google Adwords and Bing to grow my business? If you’ve ever felt uneasy or confused about paid advertising and how it can grow your businesses then you’ve come to the right place. In this article, we’ll ... [Read more]

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